I concept stories and write copy for posts, stories, GIFs, videos, albums, and promoted ads that are seen by Kohl's 1 million+ Instagram followers. Each post tells a story, from fall apple-picking engagement to how to wear the trendy sandals for summer to the best deals on Black Friday, while selling a product. I especially love writing for Instagram because it challenges me to get a message across in the fewest amount of words. Sometimes 😍 is all it takes.